Oopsie was born in Chicago out of a shared obsession to reimagine the world of cookie from the ground up. It is powered by cutting-edge technology, iconic branding, delicious desserts, and passionate people. The brand now focuses on developing unique and delicious cookies inspired by popular flavors, foods, desserts of all kinds – from pies to cakes to candies and more. Everyone is invited to Taste Weekly at Oopsie!
Our role
Strategy
Project management Brand strategy Content strategy Market research
Design
Creative direction Art direction Visual design Logo design Application design Website design Motion design